Elena Flowers is an online store with a rich variety of beautiful flowers and bouquets for every occasion, such as Birthdays, Anniversaries, Name Days, Love declarations to loved ones, or even Weddings.
Elena Flowers is an online store with a rich variety of beautiful flowers and bouquets for every occasion, such as Birthdays, Anniversaries, Name Days, Love confessions to your loved ones, or Weddings. Additionally, Elena Flowers offers a vast selection of exquisite and luxurious floral arrangements and gift baskets, all created with abundant imagination and great love for your special moments.
The main and most significant challenge was adding additional fields to the products. Customers have the option to choose additional gifts to go with the bouquet they’ve selected. Some of these gifts include:
As customers enter information into each field, the price is dynamically added and calculated into the bouquet, allowing the customer to see the price in real-time.
We created the design of the website using a vector graphics editor and the prototyping tool Figma, which allowed us to prototype and view in real-time. We decided to develop and customize the website’s administration based on the client’s specific needs. The administrative panel enables fast and seamless correction of products and information on the site.
For the creation of Elena Flowers, we chose the most popular CMS platform – WordPress. We worked with a clean theme to create a unique and distinct design as per the client’s preferences.
Using the Crocoblock plugin (Jet Engine), we created an Option Page, a special field in the administrative panel for easy editing of website information. It includes details such as:
We personalised the appearance of the products based on the client’s requirements. We utilised Woo Page Builder (Crocoblock) to create product templates and added special fields, such as:
When entering information in each field, the price is dynamically calculated and added to the bouquet, enabling the client to view the price in real-time.
We displayed product information dynamically and used a special Listing grid to showcase related products.
Smart Filters were employed to filter products by:
The results achieved by us are at a high level, which is inherent to the Moxx Advertising team. We managed to resolve the issues directly related to speed, management, and optimisation of the website. The site now has an easy and user-friendly admin panel. The images on the website are optimised to attract traffic to the site. The site has good On-Page SEO , offering convenient panels for online store customers. Additionally, the loading speed has been significantly improved.